Archive for the 'Customer Care' Category

3 Simple Ways to Create Client Loyalty

Tuesday, April 7th, 2009

The Pareto Principle, or 80-20 rule, tells us that 80% of our sales come from 20% of our clients. It therefore goes without saying that keeping those clients coming back to us should be one of our top priorities. With April being International Customer Loyalty Month, let’s look at a few [...]

To Subcontract or Not to Subcontract?

Tuesday, March 31st, 2009

Once in a while I’m asked to do something I’ve never done before. This probably happens to a lot of people, but I think it’s especially common with virtual assistants. Since, as an industry, we offer such a wide range of services, there are always going to be new software programs and [...]

Is Your Client a Zoomer?

Tuesday, November 25th, 2008

While I was waiting for my appointment at the hairdresser recently, I noticed not just one, but two very different magazines with “zoomers” on the cover. Never having seen or heard this term before, I was curious, but my name was called before I got a chance to find out what it [...]

Two Little Words

Tuesday, November 11th, 2008

As a virtual assistant, I have clients all over North America. Most of my American clients pay by PayPal, but there are a few who aren’t comfortable using the service for one reason or another, and mail me a cheque. (Or should I say “check” since we are talking about Americans?)
Most [...]

The Successful Salesperson

Monday, August 11th, 2008

Have you heard of Bill Porter? I hadn’t, until I watched the made-for-TV movie, Door to Door.
Despite having cerebral palsy, which affected both his mobility and his communication skills, Bill refused to go on disability and convinced the Watkins Company to hire him as a door-to-door salesman in 1955. They tried [...]